Customer Engagement Business Partner
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At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com .
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
Digital Marketing
Job Sub Function:
Digital Marketing Strategy
Job Category:
Professional
All Job Posting Locations:
Bogotá, Distrito Capital, Colombia
Job Description:
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.
Learn more at https: // www.jnj.com/.
We are searching for the best talent for a Customer Engagement Business Partner position, based in Bogota.
Purpose: The Customer Engagement Business Partner will lead the front office at cluster level to transform how Janssen interacts with it’s customers, developing a harmonized client-centric journey experience throughout new physical and digital channels by fostering synergies & sharing lessons learned between Businesses. It will be a key talent for digital leadership positions in the future and support the cluster with the omnichannel orchestration. S/he needs to be a challenger who can see opportunities and inspire the team to be more efficient and customer-centric, but also be an operator who can navigate the organization efficiently, and work through any roadblocks that may arise.
Main Responsibilities:
Provide an outside-in perspective to the country on how to improve the phygital customer experience
Provide innovative/transformative alternatives leveraging his/her experience and the knowledge acquired from the rest of the teams in the CoE, identifies synergies/leverages lessons learned from other BPs/countries
Plan the execution and define implications of omnichannel strategy to deliver personalized experience across the region, to be adapted by country phygital business partners
Monitor competitor activity, phygital omnichannel strategy trends and connecting with other clusters on Janssen’s omnichannel strategy
Continuously scan new solutions, technologies and approaches from other external player inside and outside the pharma sector in the defined country/cluster
Orchestrate and support strategies to thrive field force effectiveness based on customer needs
Identifies how as BP and CoE, they may interact with other CoEs and other functional areas (i.e., HCC) so they can maximize the value delivered to the country
Integrate relevant digital elements across all channels to further enhance the consumer journey and reinforce key brand messages
Define, track and monitor initiatives performance at a cluster level (KPIs, field force, content) to improve CoE performance
Define cluster omnichannel strategy, in collaboration with CVTs to drive customer journey transformation
Support Business Partner Leader determine the omnichannel strategy and resource allocation
Foster synergies and share lessons learned across the business
Support CoE leader to prioritize omnichannel initiatives
Experiences and Competencies
Experienced professional with proven track record leading transformation programs or in the implementation of omnichannel strategies (minimum ~+5 years).
Master degree in marketing, MBA or in digital field is desired
Experience in strategic planning, digital marketing and/or customer go-to-market strategy.
Knowledge in building and rolling out omnichannel campaigns, coupled with the ability to align marketing strategy and customer behavior objectives with tactical campaign design across multiple dimensions.
Systematic approach and the ability to build research plans and transform key data into actionable insights as the basis for informed decisions
Excellent communication skills, both written and verbal.
Collaborative, proactive, and solutions oriented.
Work in a cross-functional environment.
Initiative to drive change in quickly evolving space and customer obsession
High proficiency in speaking, reading, and writing in English is required
Required Skills:
Preferred Skills:
Brand Positioning Strategy, Budgeting, Collaboration, Consulting, Content Management, Content Marketing, Cultural Communications, Customer Analytics, Data Visualization, Digital Channels, Digital Marketing, Digital Trends, Process Improvements, Report Writing, Technical Credibility, Technologically Savvy
Job details
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