Digital Marketing Associate - Southeast Asia (Contract Based)
About this opportunity
Work Your Magic with us!
Ready to explore, break barriers, and discover more? We know you’ve got big plans – so do we! Our colleagues across the globe love innovating with science and technology to enrich people’s lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That's why we are always looking for curious minds that see themselves imagining the unimaginable with us.
Who You Are
We are seeking a motivated Digital Marketing Associate to lead engagement and lead-generation campaigns across Southeast Asia. Based in Malaysia, the role focuses on platform-specific campaigns tailored to Singapore, Vietnam, Thailand, Indonesia, Malaysia and the Philippines. The ideal candidate has hands-on experience with multi-channel campaigns, strong localization instincts, and the ability to collaborate across sales, product, and agency teams.
Key Responsibilities
Plan, execute, and optimize engagement and lead-generation campaigns across SEA channels including:
WeChat (SEA variants)
Line (Singapore/Thailand/Indonesia)
Zalo (Vietnam)
Facebook/Instagram (regional and country pages)
Localize content and assets for SEA markets to maximize relevance and performance.
Develop and manage campaign calendars, budgets, and A/B tests; monitor performance and optimize in real-time.
Analyze campaign data, generate insights, and prepare regular performance reports with actionable recommendations.
Collaborate with Sales, Product, and Agencies to align campaigns with GTM strategy and product launches.
Maintain brand consistency and ensure compliance with regional advertising regulations.
Manage setup and basic optimization of tracking (UTMs) and ensure data quality in analytics tools.
Provide training and guidance to internal stakeholders on SEA social nuances and best practices.
Required Qualifications and Skills
Education: Bachelor’s degree in Marketing, Communications, Business, or related field.
Experience: 2–5 years of hands-on digital marketing experience, specifically with engagement and lead-generation campaigns.
Language: Fluent English (professional working proficiency); additional SEA language skills are a plus.
Channel Expertise: Practical experience with WeChat, Line, Zalo, Facebook/Instagram, in SEA contexts.
Campaign Tools: Familiarity with social media management and scheduling tools and basic analytics platforms (GA4, platform insights).
Data & Analytics: Strong analytical mindset; able to derive insights from campaign data and present clear recommendations.
Collaboration: Demonstrated ability to work cross-functionally with sales, product, and external agencies.
Adaptability: Comfortable working in a fast-paced, matrixed environment; able to translate regional nuances into actionable plans.
What we offer: We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We believe that this variety drives excellence and innovation, strengthening our ability to lead in science and technology. We are committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress!
Apply now and become a part of a team that is dedicated to Sparking Discovery and Elevating Humanity!
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 376 comparable Associate Marketing roles across 109 biopharma companies.
Salary context
53 of 376 peers report a salary range (USD, annualized)
Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.
Where these roles are based
Top locations among the 376 comparable roles
+ 47 more countries
Seniority mix
376 of 376 peers have a known seniority level
Therapeutic area mix
75 of 376 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
Notify me about similar jobs
Get an email when we spot other openings like this one – same job function, comparable seniority, roles you'd actually want to see.
How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.