Senior Product Manager - CV New Products
About this opportunity
About The Role
Lead the strategic planning, launch readiness, and commercialization of assigned cardiovascular products, covering both new launches and lifecycle management. Develop and execute impactful marketing strategies to drive successful launches, sustainable business growth, market access, and brand performance through strong cross-functional collaboration.
Key Responsibilities
Strategic Brand & Portfolio Management
Develop and execute brand strategies, annual marketing plans, and launch plans for assigned products.
Lead launch readiness and commercialization, ensuring alignment across commercial and cross-functional teams.
Drive brand performance, market share, sales, profitability, and sustainable growth.
Identify market opportunities and develop strategies to strengthen brand positioning, accelerate adoption, and expand market access.
Manage forecasts, budgets, A&P investment, and resource allocation in line with business priorities and financial governance.
Market & Customer Insights
Analyze market dynamics, customer insights, competitive intelligence, and product performance to identify opportunities and risks.
Lead market research and translate insights into actionable brand, portfolio, and commercial strategies.
Leverage internal and external data to support business planning, forecasting, market access, and launch decisions.
Cross-Functional & Stakeholder Leadership
Partner with Medical Affairs, Market Access, Regulatory, Commercial Excellence, Supply Chain, Finance, Legal, and Compliance to ensure business and launch success.
Lead cross-functional planning and coordinate local, regional, and global stakeholders to drive execution.
Build relationships with KOLs, healthcare professionals, medical societies, and external experts to support scientific education, advocacy, customer engagement, and market access.
Support patient pathway and reimbursement initiatives to maximize patient benefit and brand uptake.
Commercial Excellence & Customer Engagement
Develop effective sales training, brand communication, and customer engagement programs.
Partner with Sales Leadership to optimize targeting, territory deployment, resource allocation, and customer engagement effectiveness.
Drive digital and omnichannel strategies and continuously optimize engagement based on data and insights.
Plan and execute key promotional and educational activities, including advisory boards, congresses, symposia, and speaker programs.
Health, Safety and Environment
Understand and fulfill individual responsibilities for Health, Safety, and Environment, and comply with Sanofi HSE policies and requirements.
Qualifications & Experience
Bachelor's degree in Science, Pharmacy, Life Sciences, Medicine, Marketing, or a related discipline; MBA or postgraduate business qualification is an advantage.
Minimum 5 years of pharmaceutical sales and/or marketing experience, preferably in cardiovascular, specialty care, or launch products.
Proven experience in brand management, product launch, commercialization, and strategic marketing.
Experience with specialized products, reimbursement pathways, and complex stakeholder environments is preferred.
Strong strategic thinking, business acumen, analytical, project management, and financial management skills.
Strong cross-functional leadership, communication, presentation, and influencing capabilities.
Experience with digital and omnichannel marketing.
Fluent in written and spoken English and Chinese.
Preferred Experience
Experience in cardiovascular disease, lipid management, heart failure, or other specialty care therapeutic areas.
Pursue progress , discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com !
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 440 comparable Manager Marketing roles across 107 biopharma companies.
Salary context
114 of 440 peers report a salary range (USD, annualized)
Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.
Where these roles are based
Top locations among the 440 comparable roles
+ 46 more countries
Seniority mix
440 of 440 peers have a known seniority level
Therapeutic area mix
100 of 440 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
Notify me about similar jobs
Get an email when we spot other openings like this one – same job function, comparable seniority, roles you'd actually want to see.
How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.