Marketing Operation & Omni channel Manager
About this opportunity
Career Category
Marketing
Job Description
Main purpose of Job & Responsibility :
Majorly support brand team for marketing campaign operation and omnichannel strategy & execution through digital touch points.
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Collaborate with JAPAC / Global team and take the leadership in Japan to launch the global customer experience base campaign framework.
Incl. developing campaign design process & toolkit.
Provide advice / consultation for commercial stakeholders on how to leverage marketing automation platforms & service such as Salesforce Marketing Cloud, VEEVA Sales CRM, into the campaign planning process.
Coordinate between brand team (Oncology TA), agency, Global Service Center for omnichannel campaign execution.
Support brand team for contents tagging and KPI design & tracking for campaign performance measurement.
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Develop digital channel strategy and align with global / local brand strategy.
Provide guidance / excellence on omni channel execution base on the research of industry trends or case study from other affiliates.
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Facilitate workshop / meeting with commercial stakeholders (local and global) for business discussion / training.
Manage project and service delivered by external biz partners / vendors and Global Service Center support team.
Budget control incl. team’s OPEX forecasting & execution.
Desired Skills
Strong leadership, collaborating, and influencing skills with a demonstrated ability to achieve goals and results in a highly matrixed environment.
Good capability and high flexibility of dealing with uncertainty.
Solid understanding of (at least one of) the CRM / digital marketing platform (for example, Veeva, SFMC, CMS, etc,.)
Has knowledge of omnichannel campaign journey design & operation (incl. tracking and performance evaluation).
Good at documentation/presentation, experience facilitating conversations and driving decisions between cross-function organization.
Strong consultative problem-solving skills.
Able to manage and take the ownership of multiple tasks independently.
Language: Japanese (native level) & English fluency, both oral and written communications are required
Qualifications
Experience in digital marketing/SFE (Sales Force Effectiveness) for minimum of 3 years in pharmaceutical company in Japan
Basic knowledge or certification of digital service (incl. marketing platform automation, data flow, service integration with 3rd party vendor)
Bachelor’s or master’s degree of university , Better to have Master / Certification of Business Administration
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Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 440 comparable Manager Marketing roles across 108 biopharma companies.
Salary context
114 of 440 peers report a salary range (USD, annualized)
Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.
Where these roles are based
Top locations among the 440 comparable roles
+ 46 more countries
Seniority mix
440 of 440 peers have a known seniority level
Therapeutic area mix
100 of 440 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
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Get an email when we spot other openings like this one – same job function, comparable seniority, roles you'd actually want to see.
How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.