Product Manager - Vaccines
About this opportunity
About the job
We are an innovative global healthcare company that helps the world stay ahead of infectious diseases by delivering more than 500 million vaccine doses a year. Across different countries, our talented teams are exploring new technologies to protect people and promote healthy communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.
Main responsibilities:
We are looking for a strategic and execution-focused Product Manager who can turn market insights into impactful marketing strategies. The ideal candidate has experience in the self-pay healthcare market and Direct-to-Consumer (DTC) digital marketing. You will lead end-to-end brand management and collaborate cross-functionally to drive vaccine growth.
Key Accountabilities:
Market Insights, Strategy & Planning
Generate deep market insights (consumer behavior, motivations, barriers, competitive landscape) and translate insights into actionable strategies.
Formulate, implement, and monitor effective brand and marketing strategies in collaboration with cross-functional teams.
Meet or exceed annual brand contribution and performance objectives.
Recommend and adapt global marketing strategies to local market needs.
Lead the development and validation of long-range planning and forecasting models to support budget, supply, and brand growth accuracy.
Forecasting & Business Management
Prepare, implement, and review monthly rolling forecasts ensuring timely delivery of goods and optimal inventory levels.
Collaborate with Market Access, KAM, and Sales teams on pricing strategy.
Support analysis of brand sales performance, salesforce excellence, and omnichannel KPIs.
Strategy-to-Execution Brand Management
Design, supervise, and track execution of marketing activities and spending according to plan.
Lead Direct-to-Consumer (DTC) marketing, including content strategy, digital funnel optimization, SEM/SEO, CRM, social media, and conversion tracking.
Design, execute, and optimize local promotional materials and core selling messages to support brand growth.
Recommend and secure approval for promotional materials in compliance with marketing strategy and regulatory requirements.
Medical, KOL & Stakeholder Engagement
Coordinate medical activities such as scientific meetings, congress participation, lectures, and symposia.
Build and maintain strong relationships with KOLs, government authorities, academic influencers, local policymakers, and major customers.
Identify, coordinate, and support hospital/clinic listing activities to ensure product availability.
Experience in both GP and HP channel.
Cross-functional Collaboration & Training
Work with sales training teams to reinforce product knowledge and enhance field force competitive edge.
Support implementation of omnichannel strategies and execution excellence.
Other Requirements
Occasionally requires evening calls with headquarters teams in US/EU.
Occasionally requires domestic and international travels, or week-end activities within local regulations.
Ensure Sanofi First , Customer First mindset in all projects undertaken by constantly seeking best efforts, cost effective solutions, but also by knowing when to challenge ourselves and recognize failures.
Ensure all activities operate in line with the Sanofi Code of Ethics and relevant policies.
Sanofi employee must understand of own roles and responsibilities in avoiding health risk (Health), preventing accidents (Safety) and environment protection (Environment). Involved in any such activities must comply with HSE policy.
About you
Education
B. Sc. Degree or above, major in Pharmacy, Business or related fields
Experience & Knowledge
4+ years of professional experience in MNC Marketing
2+ years in Self-paid Marketing department
Experience in project delivery ownership and accountability
Experience with self-pay market/ consumer marketing
Core Competencies/Skills
Strong written and oral presentation skills, Chinese/English
Project management and coordination
Ability to effectively engage teams and cross-functional colleagues
Analytical and numeracy skills
Strong PowerPoint, excel skills
Creative thinking & Problem solving
Why choose us?
Bring the miracles of science to life alongside a supportive, future-focused team.
Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
Pursue progress , discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com !
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 265 comparable Manager Marketing roles across 60 biopharma companies.
Salary context
63 of 265 peers report a salary range (USD, annualized)
Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.
Where these roles are based
Top locations among the 265 comparable roles
+ 36 more countries
Seniority mix
265 of 265 peers have a known seniority level
Therapeutic area mix
74 of 265 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.