Portfolio management & LCM Lead, Commercial Portfolio Unit
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-Marketing leader in a small revenue organization OR experienced managers of marketing sub-function. -Develop and drive the execution of brand marketing plans with the objective to maximize market share and revenue growth in the market.
Job PurposeThe Portfolio Management & LCM Lead is responsible for executing portfolio and late-lifecycle management activities for assigned mature and non-priority brands, ensuring disciplined budgeting, performance monitoring, and operational continuity.The role translates portfolio strategy into high-quality execution, provides actionable insights, and enables informed decision-making through close cross-functional collaboration.Major Accountabilities1. Shape portfolio strategy through analytics and insightsAnalyze portfolio and brand performance using market forecasts, financial data, and competitive intelligence.Develop clear strategic options, including invest, optimize, simplify, or exit, with quantified impacts and trade-offs.Support leadership decision-making by translating insights into concise, decision-ready recommendations.2. Drive lifecycle and portfolio initiativesLead late-lifecycle strategies, including SKU rationalization, pack optimization, and cost-to-serve improvements.Ensure initiatives are aligned with overall portfolio priorities and the country commercial strategy.Track post-implementation impact and refine recommendations based on performance.3. Orchestrate cross-functional collaboration within and beyond the Commercial Portfolio UnitWork closely with Digital Marketing Execution to explore scalable and efficient execution models for assigned brands.Collaborate with Commercial Partnerships & Alliances to assess internal versus external delivery options.Lead the structured transition and onboarding of brands from Therapeutic Areas into the Commercial Portfolio.Coordinate the handover of budgets, forecasts, data, materials, and key assumptions to ensure operational continuity and execution readiness.4. Manage portfolio governance, forecasting, and performance trackingSupport budgeting and forecasting processes for assigned brands and portfolio segments.Monitor performance against targets, identify risks and opportunities, and recommend corrective actions.Contribute to portfolio reviews, governance forums, and leadership discussions.5. Provide senior-level contribution and informal leadershipServe as a subject matter expert within the portfolio team.Provide guidance and thought leadership without formal people management responsibility.Model structured thinking, ownership, and cross-functional collaboration.Key Performance IndicatorsAccuracy and timeliness of forecasts and budget submissionsPortfolio performance against financial and operational targetsQuality, frequency, and clarity of performance monitoring insightsTimeliness and completeness of responses to ad hoc operational requestsEffectiveness of cross-functional collaboration based on stakeholder feedbackCompliance with portfolio investment guardrailsJob DimensionsNumber of Associates NoneFinancial ResponsibilityResponsible for supporting budgeting, forecasting, and performance monitoring for assigned brands and portfolio segments.Decision-MakingDevelops strategic options and recommendations related to portfolio investment, optimization, simplification, and exit decisions. Identifies portfolio risks and opportunities and recommends appropriate corrective actions.Internal and External Stakeholder InterfaceWorks closely with stakeholders across Therapeutic Areas, Finance, Digital Marketing Execution, Medical, Commercial Partnerships & Alliances, and other internal and external partners.Impact on the OrganizationSupports the effective management of mature and non-priority brands by enabling disciplined portfolio decisions, operational continuity, lifecycle value maximization, and alignment with country commercial priorities.Ideal BackgroundEducationBachelor’s degree in business, finance, science, or a related fieldAdvanced degree preferred, such as a Master of Business Administration, MBALanguagesBusiness-level EnglishNative-level JapaneseExperience and Professional Requirements7 to 10 years of commercial or marketing experience within the pharmaceutical or medical device industryHands-on experience managing brands across the end-to-end product lifecycle, including mature and late-stage phases beyond launch executionProven experience contributing to or leading portfolio-level strategy, with the ability to look beyond individual brands to optimize, reprioritize, or revise lifecycle strategiesStrong experience in late-stage value maximization and portfolio trade-off decisionsStrong capability in leveraging analytics, market forecasts, and financial insights to inform strategic recommendations, portfolio choices, and lifecycle decisionsProven ability to navigate complex stakeholder landscapes and align multiple internal and external functionsExperience collaborating with functions such as Therapeutic Areas, Finance, Digital, Medical, and other partners to drive coherent portfolio and lifecycle outcomes
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How this role compares
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We currently track 1336 comparable Marketing roles across 161 biopharma companies.
Salary context
308 of 1336 peers report a salary range (USD, annualized)
Peers share this role's job function. This posting doesn't list a seniority level, so peers aren't narrowed by seniority either -- the range below may span more levels than usual.
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Therapeutic area mix
239 of 1336 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
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