辉瑞制药-GE Marketing Team Lead - Metabolism-广阔市场
Notify me about similar jobsAbout this opportunity
Position Summary
The GE Marketing Lead - Metabolism is responsible for driving the strategic planning, launch excellence, and long-term growth of Pfizer's metabolic portfolio across broad-market China, with a primary focus on diabetes, obesity diseases.
This role will lead the development and execution of innovative go-to-market strategies, accelerate market access and HCP engagement, build scalable healthcare ecosystem platforms, and ensure strong cross-functional collaboration to maximize business impact. The position requires deep expertise in metabolic diseases and demonstrated success in launching or managing diabetes, obesity, GLP-1RA, or related cardiometabolic brands.
Key Responsibilities
1. Portfolio Strategy & Brand Leadership
Lead strategic planning and lifecycle management of the metabolic portfolio.
Develop annual business plans, launch strategies, and growth initiatives aligned with business objectives.
Identify market opportunities through customer, patient, competitor, and policy insights.
Translate brand strategy into actionable field execution plans and measurable business outcomes.
2. Launch Excellence & Go-to-Market Development
Drive successful launch and commercialization of innovative metabolic products.
Design differentiated go-to-market models for broad-market and county-level healthcare settings.
Build customer engagement strategies across Endocrinology, General Practice, Nutrition, Obesity Management, and other relevant specialties.
Develop scalable models to accelerate adoption, access, and physician preference.
3. Healthcare Ecosystem & Platform Building
Lead development of strategic healthcare ecosystem initiatives, including PPP and disease management platforms.
Establish partnerships with key hospitals, academic societies, and healthcare stakeholders.
Promote integrated patient management pathways for diabetes and obesity care.
Generate real-world experience and best-practice models to support long-term brand growth.
4. Cross-functional Leadership
Partner closely with Medical, Access, Sales, Commercial Excellence, Digital, and other teams.
Ensure One Pfizer collaboration to align resources and accelerate business execution.
Drive operational excellence, resource prioritization, and ROI optimization.
5. Market Insights & Performance Management
Monitor competitive landscape, reimbursement policies, and market dynamics.
Utilize data analytics to identify growth opportunities and guide investment decisions.
Define and track key business KPIs, including: Market share growth Hospital access expansion Physician adoption Patient initiation Brand awareness and preference Real-world evidence generation
6. Team Leadership & Talent Development
Build and develop a high-performing marketing organization.
Coach and mentor team members to strengthen strategic thinking and execution capabilities.
Foster a culture of innovation, collaboration, and accountability.
Qualifications
Education
Bachelor's degree or above in Medicine, Pharmacy, Life Sciences, Public Health, Business, or related disciplines.
MBA or advanced healthcare-related degree preferred.
Experience
Minimum 8-10 years of pharmaceutical industry experience.
Mandatory Therapeutic Area Expertise
Strong metabolic disease background is required, including demonstrated experience in one or more of the following areas:
Type 2 Diabetes (T2D)
Obesity / Chronic Weight Management (CWM)
GLP-1 Receptor Agonists
Endocrinology
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .

Marketing and Market Research
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 870 comparable Marketing roles across 153 biopharma companies.
Salary context
266 of 870 peers report a salary range (USD, annualized)
Peers share this role's job function. This posting doesn't list a seniority level, so peers aren't narrowed by seniority either -- the range below may span more levels than usual.
Where these roles are based
Top locations among the 870 comparable roles
+ 55 more countries
Seniority mix
698 of 870 peers have a known seniority level
Therapeutic area mix
176 of 870 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
Notify me about similar jobs
Get an email when we spot other openings like this one – same job function, comparable seniority, roles you'd actually want to see.
How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.