Commercial Marketing Manager - Growth Markets
About this opportunity
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com .
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
Marketing
Job Sub Function:
Strategic Marketing
Job Category:
Professional
All Job Posting Locations:
Seoul, Korea, Republic of, Singapore, Singapore
Job Description:
The Marketing Manager will lead market development and commercialization for Heart Recovery across priority Rest of APAC growth markets. Reporting to the APAC Marketing Head, the role has primary responsibility for expanding Impella adoption in Korea and Taiwan, with secondary responsibility for market development across Rest of APAC. The position will align regional strategy with local execution, partnering across Commercial, Medical Affairs, Professional Education, Health Economics & Market Access, Regulatory Affairs and global teams to accelerate therapy adoption and expand patient access.
Key Responsibilities
Own and execute growth-market strategy and annual marketing plans aligned with APAC Heart Recovery priorities.
Lead Impella market development in Korea and Taiwan, focusing on patient identification, referral pathways, clinical confidence and therapy adoption.
Provide targeted support for HRPCI market development across Rest of APAC.
Drive launch readiness, market entry and expansion in partnership with country commercial, clinical and regulatory teams.
Translate global and regional strategies into locally relevant positioning, campaigns, education and field-enablement programs.
Advance KOL engagement, peer-to-peer education, congress activation and Heart Team development with Medical Affairs, HCS and Professional Education.
Partner with Health Economics & Market Access and country teams to strengthen value propositions and reimbursement readiness.
Use market, customer and performance insights to set priorities, optimize investment and deliver measurable outcomes.
Manage budgets, agencies and cross-functional execution with strong governance, compliance and ROI discipline.
Qualifications
Bachelor’s degree in Life Sciences, Business, Marketing, Healthcare Management or a related field; MBA or advanced degree preferred.
6+ years of marketing, product management, market development or commercial experience in medical devices, cardiovascular care, healthcare or life sciences.
Experience in cardiovascular medical devices or cardiology-related therapies; exposure to TAVI, structural heart, interventional cardiology, heart failure, cardiac surgery or mechanical circulatory support is preferred.
Strong command of market assessment, segmentation, positioning, launch planning, downstream execution and performance management.
Regional experience translating strategy into execution across diverse APAC markets, healthcare systems and access environments.
Proven ability to lead through influence, align senior cross-functional stakeholders and deliver in a matrix organization.
Strong analytical, communication and project leadership capabilities, with disciplined management of priorities, budgets and partners.
Fluent English; proficiency in an additional APAC language is an advantage.
Preferred Skills and Capabilities
Commercial or marketing experience in TAVI, structural heart, interventional cardiology, complex PCI or mechanical circulatory support.
Strong understanding of growth-market dynamics, including access, reimbursement, referral pathways and physician capability building.
Track record of converting clinical and customer insights into scalable programs, playbooks and measurable growth.
Executive presence, cultural agility and a practical, hands-on leadership style.
Patient-first mindset and commitment to expanding access to Heart Recovery therapies.
Required Skills:
Preferred Skills:
Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Process Improvements, Product Development Lifecycle, Product Improvements, Product Portfolio Management, Product Strategies, Strategic Thinking, Tactical Planning, Technical Credibility
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 741 comparable Manager Marketing roles across 130 biopharma companies.
Salary context
179 of 741 peers report a salary range (USD, annualized)
Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.
Where these roles are based
Top locations among the 741 comparable roles
+ 50 more countries
Seniority mix
741 of 741 peers have a known seniority level
Therapeutic area mix
161 of 741 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
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How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.