Associate Brand Manager_BC
About this opportunity
Typical Accountabilities
• Contribute to the development and execution of campaigns or marketing plans, including the creation and refinement of distribution channel solutions, sales strategies, and promotional activities for assigned therapeutic areas or brands.
• Create, review, and improve marketing and promotional materials based on research and business needs.
• Track brand, product, and competitor performance and trends, providing actionable recommendations that inform both day-to-day decisions and long-term strategic direction.
• Develop materials for the sales force to support effective sales effort and educate sales representatives on company and competitor products.
• Coordinate and deliver project work, special studies, and initiatives within own specialist area, meeting quality standards, ensuring brand consistency and regulatory compliance, and handling risks.
• Build and maintain strong and productive working relationships and effective liaison with internal colleagues and external stakeholders, including agencies, organizer, consultant, supplier and partner organizations, to support the achievement of functional and business goals.
• Contribute to budget planning, resource allocation, and the ongoing tracking of expenditure related to promotional initiatives, supporting transparency and efficiency in line with business priorities and risk controls.
Qualifications and Skills
Essential: Responsible for Pharmaceutical product group, including product promotion, business analysis, competition performance, and financial profit.
Develop customer/patient centric marketing plans, activities, omni-channel approach and promotional materials for specific therapeutic area or brand.
Assists with deployment of budgets and monitoring of expenses.
Develop partnership among key opinion leaders and key stakeholders.
Develops materials for the sales force to support effective sales effort and educate sales representatives on company and competitor products.
Professional fluent in English
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Desirable: Marketing or branding in pharma/healthcare; Proficiency with data analytics tools. Experience in new product launch process, including product position defining, resource deployment, cross functional collaboration, and leading brand team.
Experience in self-paid medicine, including pricing strategy, channel manager, self-paid modeling, advocacy and brand value proposition.
Understanding in specialty-based selling model to reveal agile transformation, customer centric and medical driven promotional model.
Over 3 year pharmaceutical experience, including sales, medical affair or marketing and at least 2 yrs sales in Oncology field.
Experience in Breast Cancer therapeutic area.
MBA as a plus.
Key Relationship to Reach Solutions Internal: Marketing teams; Medical; Field sales; Market access strategy; Insights and analytics; Compliance; Regulatory; Operations; Market research.
External: Agencies; Vendors; Creative partners.
Date Posted
29-Oct-2026
Closing Date
30-Dec-2026
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 633 comparable Associate Marketing roles across 115 biopharma companies.
Salary context
64 of 633 peers report a salary range (USD, annualized)
Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.
Where these roles are based
Top locations among the 633 comparable roles
+ 53 more countries
Seniority mix
633 of 633 peers have a known seniority level
Therapeutic area mix
107 of 633 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
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How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.