Strategic Marketing Manager
About this opportunity
At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.
The Position
Affiliate: Roche Diagnostics Korea
Division : Customer Integrated Solutions
Work location: Seoul, South Korea
Key Responsibility
1) Strategic planning & Clinical Excellence
- Create and implement the integrated local marketing strategy and annual plans, ensuring full alignment with global
- Connect local business priorities with regional and global marketing strategies, ensuring that RDK delivers comprehensive, patient-centered, and data-driven diagnostic workflows
2) Data Strategy & Market Insights
- Partner with global insight business partners (BPs) to drive the local strategy
- Translate global market intelligence into actionable local tactics to identify emerging trends and threats.
3) Cross-CA Commercial Synergy Management
- Drive active engagement with the Customer Area(CA) marketing to streamline prioritization, launch planning, and coordinated customer-facing activities.
- Serve as a key interface to Customer Area(CA) marketings to ensure tactical alignment and operational synergy.
4) Develop Lab 2.0 solutions
- Develop Lab 2.0 solutions to shift the laboratory’s value proposition from delivering analytical results to generating high-value insights.
- Develop and manage relationships with KOLs to build advocacy for Lab 2.0.
5) Global networking
- Serve as the counterpart for the global strategic marketing chapter and global network leads, facilitating two-way knowledge exchange and global-local alignment.
Who You Are:
- 10 years experience in healthcare industry, IVD experience is a plus
- Deep Marketing Expertise & Strategic Acumen
- Customer-Centricity & Negotiation Proficiency
- Exceptional Communication & Cross-Functional Coordination
- New Business Development & Market Expansion
- Data Analytics Proficiency
- Proficiency both in Korean/English is preferred
Submission
자유 양식의 국/영문 이력서 및 국/영문 자기소개서 (하나의 MS Word 혹은 PDF 파일로 제출)
※ 이력서 상단에 반드시 현재 연봉과 희망 연봉을 표기하시기 바랍니다. 누락 시 이력서가 검토되지 않습니다.
※ 이력서 내 이메일 주소와 서류전형 지원 사이트의 입력하시는 이메일 주소를 반드시 동일하게 작성해주시기 바랍니다.
※ 국가보훈대상 및 장애인은 관련 서류 제출시 관련 법규에 의거 우대합니다.
※ 이력서에 개인민감정보 (신체적 조건, 출신 지역, 혼인 여부, 가족관계 등)는 기재하지 말아주십시오.
※ 입사 지원 서류에 허위 사실이 발견될 경우, 채용 확정 이후 라도 채용이 취소될 수 있습니다.
Process
서류 전형▶ 면접 전형 ▶ 종합 심사 ▶ 최종 합격 통지
※ 면접은 서류전형 합격자에 한해 개별 통보합니다.
※ 면접 일정 안내 및 조율을 위해 해외 번호(중국)로 연락이 갈 수 있는 점 미리 안내드립니다.
※채용이 유력한 후보자에 대해서 이력 검증 및 평판 조회, 건강검진 등의 종합심사를 진행하여 최종 합격자를 선정합니다.
Who we are
A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.
Let’s build a healthier future, together.
Roche is an Equal Opportunity Employer.
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 440 comparable Manager Marketing roles across 108 biopharma companies.
Salary context
114 of 440 peers report a salary range (USD, annualized)
Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.
Where these roles are based
Top locations among the 440 comparable roles
+ 46 more countries
Seniority mix
440 of 440 peers have a known seniority level
Therapeutic area mix
100 of 440 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
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How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.