Novartis Posted October 28, 2026

( Senior ) Marketing Manager-Hema

Shanghai (Shanghai), China FULL_TIME
Marketing Manager
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Novartis is the source of truth for this posting and owns the application process. We surface normalized context and market comparison you won't find on the original listing.

About this opportunity

-Marketing leader in a small revenue organization OR experienced managers of marketing sub-function. -Develop and drive the execution of brand marketing plans with the objective to maximize market share and revenue growth in the market.

·        Support with high quality and timely marketing input from the market and implement tactical plans/projects to maximize the value of the brand(s) through lifecycle management.·        To ensure the long-term presence of the product portfolio in the pharmaceutical market in line with strategic goals.·        To identify priority market segments and target customer groups to support brand strategy and product positioning.·        To analyze medical and marketing information relating to company products, including benefits, market share, positioning versus competitors and marketing strategies for defined target groups.·        To study the socio-demographic characteristics of consumers, their needs, attitudes and consumption patterns related to strategic products.·        To plan product promotion tactics and develop action plans, media plans and promotion approaches, while ensuring financial discipline in accordance with approved budgets.·        To support demand planning and forecasting activities within the area of responsibility, including annual marketing planning, rolling forecasts and monthly business planning.·        To develop and organize events and support the successful launch and implementation of new products in line with approved plans.·        To prioritize resources and activities, establish appropriate processes and KPIs to monitor execution, and regularly report progress and insights to key stakeholders.·        To ensure alignment and consistent ways of working across the Customer Marketing team.·        Support the Head of Marketing in developing the annual budget and managing monthly financial forecasts of total investments.·        Reporting of technical complaints/adverse events/special case scenarios related to Novartis products within 24 hours of receipt.·        Support product sample management activities where applicable and permitted by local requirements.

Job details

Seniority
Manager
Function
Marketing
Therapeutic area
Not listed
Location
Shanghai (Shanghai), China
Employment type
FULL_TIME

How this role compares

Computed from every other active Marketing role in our database, not just this employer's listings.

We currently track 705 comparable Manager Marketing roles across 117 biopharma companies.

705Comparable roles tracked
651Currently active
117Companies hiring similar roles
58Countries represented

Salary context

130 of 705 peers report a salary range (USD, annualized)

Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.

This roleSubject Not listed on this posting
Lowest disclosed · Associate, Insights, Intelligence & Strategy Oncology · Pfizer $60,200/yr – $100,400/yr
Highest disclosed · Associate Director, Marketing Program Governance · Novartis $160,300/yr – $297,700/yr
Peer group range $80,300 – $229,000 (median $188,775)

Where these roles are based

Top locations among the 705 comparable roles

United States259
China86
India57
Japan42
Germany24
Taiwan19

+ 52 more countries

Seniority mix

705 of 705 peers have a known seniority level

Manager527
Associate Director141
Associate37

Therapeutic area mix

135 of 705 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden

Oncology61
Neuroscience16
Rare Disease10
Cardiovascular / CVRM10
Vaccines & Infectious Disease8
Dermatology & Aesthetics7
Immunology7
Gastroenterology6
Respiratory6
Ophthalmology4

Similar opportunities

The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.

60%similar
Pfizer Investment Co., Ltd. China Shanghai, China Manager
Same function Same seniority Same country
60%similar
Shenzhen Sanofi Biological Products Co., Ltd. Beijing, China Manager
Same function Same seniority Same country
60%similar
Shenzhen Sanofi Biological Products Co., Ltd. Shanghai, China Manager
Same function Same seniority Same country
60%similar
Amgen Biopharmaceuticals (Shanghai) Co Ltd. Shanghai, China Manager
Same function Same seniority Same country
60%similar
Amgen Biopharmaceuticals (Shanghai) Co Ltd. Shanghai, China Manager
Same function Same seniority Same country
60%similar
Roche Shanghai, Shanghai, China's Mainland Manager
Same function Same seniority Same country

Notify me about similar jobs

Get an email when we spot other openings like this one – same job function, comparable seniority, roles you'd actually want to see.

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How we calculate "similar"

No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.

Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.

60%
Marketing Manager
Pfizer Investment Co., Ltd. China · Shanghai, China · Manager
Function Therapeutic area Seniority Country
60%
Vx-MKT Business Innovation- (Sr.) Brand Manager- Shanghai/ Beijing
Shenzhen Sanofi Biological Products Co., Ltd. · Shanghai, China · Manager
Function Therapeutic area Seniority Country
60%
Marketing Manager
Amgen Biopharmaceuticals (Shanghai) Co Ltd. · Shanghai, China · Manager
Function Therapeutic area Seniority Country
60%
(Sr.) Product Manager - 血液肿瘤治疗领域
Roche · Shanghai, Shanghai, China's Mainland · Manager
Function Therapeutic area Seniority Country
Unmatched or unknown dimensions score exactly the same: 0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.