Associate Director, Patient & Advanced Practice Provider (APP) Marketing

SUMMARY/JOB PURPOSE

The Associate Patient & Advanced Practice Provider (APP) Marketing Director will be responsible for the development and execution of the strategic and tactical activities associated with Patient, Advanced Practice Providers, and Nurse audiences across the TKI franchise while ensuring alignment with the overall brand and indication-specific strategies.

ESSENTIAL DUTIES/RESPONSIBILITIES

Lead patient, advanced practice provider, and nurse marketing initiatives.

Drive coordination & alignment by engaging Exelixis cross-functional partners including Key Customer Strategy, Market Planning, Market Access, Sales, Sales Training, and Corporate Communications.

Assumes a high level of coordination with GU and GI marketing teams.

Liaise with Exelixis Public Relations to provide input and support to patient organizations as appropriate.

Manage project timelines and ensure timely execution of programs and tactics.

Lead projects to gain approval through the Review of Advertising, Marketing, and Promotion (RAMP) review process.

Oversee production and distribution of materials and implementation of programs.

Work closely with Sales Training to develop and deliver any necessary training needed to support Patient, APP, and nurse strategies and resource rollout.

Manage APP and patient agencies, budget forecast, and spend to ensure resources are used appropriately and according to plan.

Manage the execution of the APP/Nurse conference and product theater plan

Performs other duties as assigned

Complies with all policies and standards

SUPERVISORY RESPONSIBILITIES

No supervisory responsibilities.

EDUCATION/EXPERIENCE/KNOWLEDGE/SKILLS & ABILITIES

Education

BS/BA degree in a related discipline and at least 11 years of related experience; or

Master’s degree in related discipline and 9 years of related experience; or

Equivalent combination of education and experience.

Experience

Experience in Pharmaceutical marketing.

Patient marketing, advocacy relations, public relations, digital marketing, and sales experiences are a plus.

Oncology experience is strongly preferred.

Knowledge, Skills and Abilities

Required:

Ability to develop sound strategic and tactical concepts and clearly articulate these to brand and cross-functional team members.

Strong project management and agency management skills.

Ability to form collaborative working relationships.

Understanding of FDA Regulations of pharmaceutical drug promotions and experience with Legal, Medical and Regulatory review processes.

Effective presentation and written communication skills.

#LI-JP1

Travel Requirements

40% This position requires up to 40% of travel time.

Location: Alameda, CA

Range for this position: $199,000 - $251,500

The base pay offered will take into account job-related knowledge, skills, experience and internal equity, among other factors.

In addition to the base salary, as part of our Total Rewards program, Exelixis offers comprehensive employee benefits package, including a 401k plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts. Employees are also eligible for a discretionary annual bonus program, or if field sales staff, a sales-based incentive plan. Exelixis also offers employees the opportunity to purchase company stock, and receive long-term incentives, 15 accrued vacation days in their first year, 17 paid holidays including a company-wide winter shutdown in December, and up to 10 sick days throughout the calendar year.

If you have a disability and need an accommodation in relation to the recruiting process, please email us at: ApplicantAccommodations@exelixis.com .

WORKING CONDITIONS:

Our office is a modern space that fosters collaboration and creativity. Teams work closely together, sharing ideas and solutions in a supportive atmosphere. We provide all necessary equipment, including dual monitors and ergonomic chairs, to ensure a comfortable workspace.

DISCLAIMER: 

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.