Ipsen Biopharmaceuticals Inc. Posted June 18, 2026

Senior Director, New Product Strategy & Planning, North America

Cambridge (US), United States Full time
Marketing Senior Director

Ipsen Biopharmaceuticals Inc. is the source of truth for this posting and owns the application process. We surface normalized context and market comparison you won't find on the original listing.

About this opportunity

Title:

Senior Director, New Product Strategy & Planning, North America

Company:

Ipsen Biopharmaceuticals Inc.

About Ipsen:

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.

Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company’s success. Join us on our journey towards sustainable growth, creating real impact on patients and society!

For more information, visit us at https://www.ipsen.com/   and follow our latest news on LinkedIn and Instagram .

Job Description:

The Senior Director, New Product Strategy and Planning, North America role is part of the Business Operations & Strategy team and reports directly into the VP of Business Operations. This role is responsible for partnering with the Global New Product Strategy & Innovation Team, the business development team, and North America leadership to provide a commercial perspective for the US market to the ongoing assessment of external assets and opportunities.  In addition, this person will partner with the global team to establish and implement early commercialization and pre-launch plans that are fit for US market to maximize asset value.

To support this vision, the Senior Director, New Product Strategy & Planning, North America role will be responsible for:

Contribution to the evolution of the Therapeutic Area & Franchise Strategies

US market opportunity assessment for external asset evaluations in strong collaboration with the Global Partnering & Global New Product Strategy teams

Develop a vision for the new product planning function for North America, focused on transition of internal assets (including early commercial phase 1-2 assets and pre-launch Ph 3 assets) from global to US brand team

Support External Innovation / New Product / Portfolio Strategy:

Provide US perspective for external innovation strategies across therapeutic areas, including access & pricing

Apply the therapeutic area strategies to the determination of external innovation and business development priorities with a focus on the US market

Partner with key functions, including Value & Access, to develop US Market opportunity assessment to identify asset potential, fit with strategy, and identify potential risks

Identify and implement opportunities to enhance the business development assessment process

Be the US commercial lead across all stages of the business development & external innovation

Work with Global Partnering & External Innovation to seek out new opportunities proactively as well as providing detailed feedback on assets in triage

Partner with Global New Product strategy to lead in-depth commercial evaluation process for NA (e.g., current & future landscaping, secondary and primary market research, forecasting, pricing & access assessment, SMM estimation, etc.) to inform commercial evaluation and diligence

Be a proactive partner and work collaboratively with cross-functional teams (e.g., business development, external innovation, medical affairs, R&D, regulatory, finance, countries, global pricing & access, business excellence) to support inputs required for commercial modelling & business case development

Ensure streamlined, efficient, and quality content generation across all evaluations aligning with internal processes

Own & present NA opportunity assessment for external assets to cross-functional team and executive leadership teams

Work closely with other counterparts across franchises to share best practices and business opportunities

Driving Internal Pipeline Value & Operationalization for NA

Assess process and develop perspective for better integration of new assets across phases 1 – 3 into Ipsen pipeline and NA teams

Provide US perspective into launch planning considerations to earlier phase development, including consideration of US value and access and other commercialization critical success factors

Continued focus on New Product Strategy & Innovation Team Development & Performance

Support the VP, Business Operations & Strategy and NA President in identifying best opportunities for US

Driving Internal Pipeline Value & Operationalization for NA

Assess process and develop perspective for better integration of new assets across phases 1 – 3 into Ipsen pipeline and NA teams

Provide US perspective into launch planning considerations to earlier phase development, including consideration of US value and access and other commercialization critical success factors

Continued focus on New Product Strategy & Innovation Team Development & Performance

Support the VP, Business Operations & Strategy and NA President in identifying best opportunities for US

Knowledge & Experience (essential):

A minimum of 10 years’ experience in New Product Planning, Global Marketing, Business Development or Portfolio Management roles within the biopharmaceutical industry, including experience in early commercial planning, disease area strategy, business development activity, and forecasting

Strong scientific, medical, and commercial experience in oncology, neuroscience and/or rare diseases with a proven knowledge of clinical pipeline planning, business development, and launch activities

Strategy consulting experience in life sciences (including work in early-commercial strategy, commercialization, LCM, BD, due diligence, etc.) is highly valued

Experience in pricing and access in the US market is preferred

Experience developing cross-functional pre-commercialization plans within pharmaceutical company or management consulting

Experience in working across a cross-functional matrix team to meet deliverables on time and budget

Competitive landscaping experience

Strategic marketing expertise (including positioning, targeting, segmentation, launch planning, life cycle management) is highly preferred

Strong business acumen and understanding of US market

Excellent analytical skills and strategic thinking, including forecasting and business case development

Strong communication and presentation skills

Sense of urgency and experience in delivering parallel workstreams efficiently

Qualitative & quantitative market research experience

Strong planning and project management skills

Education / Certifications (essential):

Advanced degree in Life Sciences-related discipline and/or an MBA

Language(s) (essential):

Fluent in English.

Language(s) (preferred):

Knowledge of additional languages such as French would be helpful.

Compensation

The annual base salary range for this position is $217,500 to $310,000

This job is eligible to participate in our short-term incentives program. At Ipsen we are proud to offer a comprehensive employee benefits package, including 401(k) with company contributions, group medical, dental and vision coverage, life and disability insurance, short- and long-term disability insurance, as well as flexible spending accounts. Ipsen also provides parental leave, paid time off, a discretionary winter shutdown, well-being allowance, commuter benefits, and much more.

The pay range displayed above is the range of base pay compensation within which Ipsen expects to pay for this role at the time of this posting. Individual compensation within this range depends on a variety of factors, including, but not limited to, prior education and experience, job-related knowledge and demonstrated skills.

We are committed to creating a workplace where everyone feels heard, valued, and supported; where we embrace “The Real Us”. The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities. When we include diverse ways of thinking, we make more thoughtful decisions and discover more innovative solutions. Together we strive to better understand the communities we serve. This means we also want to help you perform at your best when applying for a role with us. If you require any adjustments or support during the application process, please let the recruitment team know. This information will be handled with care and will not affect the outcome of your application. Ipsen is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.

Job details

Seniority
Senior Director
Function
Marketing
Therapeutic area
Not listed
Location
Cambridge (US), United States
Employment type
Full time

How this role compares

Computed from every other active Marketing role in our database, not just this employer's listings.

We currently track 154 comparable Senior Director Marketing roles across 34 biopharma companies.

154Comparable roles tracked
139Currently active
34Companies hiring similar roles
8Countries represented

Salary context

83 of 154 peers report a salary range (USD, annualized)

Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.

This roleSubject $217,500/yr – $310,000/yr
Lowest disclosed · Product Director, Neuroscience Portfolio Strategy · Johnson & Johnson $122,000/yr – $212,750/yr
Peer group range $167,375 – $346,418 (median $258,000)

Where these roles are based

Top locations among the 154 comparable roles

United States141
United Kingdom3
China3
Japan2
Spain2
Canada1

+ 2 more countries

Seniority mix

154 of 154 peers have a known seniority level

Director115
Senior Director24
Executive/VP15

Therapeutic area mix

52 of 154 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden

Oncology24
Neuroscience9
Cardiovascular / CVRM6
Rare Disease5
Immunology5
Dermatology & Aesthetics2
Vaccines & Infectious Disease1

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The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.

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How we calculate "similar"

No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.

Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.

60%
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Unmatched or unknown dimensions score exactly the same: 0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.