About this opportunity
-Marketing leader in a medium revenue organization OR regional/global brand leader for a small revenue organization. Responsible for the development, implementation and execution of brand strategy, marketing mix and operational plans that optimize sales, market share and revenue growth for a brand or set of brands in the short and long term. Contributes to the development and execution of the strategic business plan, tactical program development and implementation, and ROI assessment
Major accountabilities: Lead the development and implementation of the strategic marketing for the brand -Monitor the product performance, competitive environment and customerbase to quickly identify plan changes -Manage ROI assessments of tactical programs, & while collaboratingwith Sales Leadership, ensure proper execution throughout the field force(s) -Lead interactions with extended brand team members including other functional areas (Sales, Managed Markets, Medical, Clinical, Regulatory, Training, Finance, and others, building consensus/buy-in among these team members -Present to senior management on strategy and action plans to addresscompetitive threats and/ or exogenous market events -Collaborate with Global on critical brand issues related to development, aligning as appropriate to the global brand strategy.Provide leadership to the brand team and extended brand team membersincluding coaching, advising, and developing team members -Ensure compliance with Novartis policies and procedures and full integration into the Novartis culture and support resources -Lead the preparation and launch of new indication(s) , defining market size, opportunity, forecast, aligning with Global, pre-marketing & marketing plans, participating in negotiations and execution plan -Oversee market research initiatives as part of brand plans and anticipate market reactions / changes -Provides strategic leadership with cross-functional GPT members (i.e., DRA, Clinical, TRD, etc.) to ensure cohesion & brand integrity, pricing, safety messaging, pharmacovigilance, regulatory interactions, manufacturing, packaging, distribution and supply forecasting across indications within a disease area -Reporting of technical complaints /adverse events /special case scenarios related to Novartis products within 24 hours of receipt -Distribution of marketing samples (where applicable ) Key performance indicators: Quality of deliverables, product development, launch process and post -marketing surveillance -Brand sales and market share Minimum Requirements: Work Experience: Leading large and/or diverse multi-functional teams.Sales leadership.Process management.Experience managing large organizations.Experience working cross-functionally and trans-nationally.Project Management.Operations Management and Execution. Skills: Agility.Asset Management.Business Strategy.Commercial Excellence.Cross-Functional Collaboration.Customer Orientation.Digital Marketing.Healthcare Sector Understanding.Influencing Skills.Inspirational Leadership.Marketing Strategy.Negotiation Skills.Operational Excellence.People Management.Priority Disease Areas Expertise.Product Lifecycle Management (Plm).Product Marketing.Product Strategy.Stakeholder Engagement.Stakeholder Management.Strategic Partnerships. Languages :English.
Job details
How this role compares
Computed from every other active Marketing role in our database, not just this employer's listings.
We currently track 524 comparable Marketing roles across 89 biopharma companies.
Salary context
136 of 524 peers report a salary range (USD, annualized)
Peers share this role's job function. This posting doesn't list a seniority level, so peers aren't narrowed by seniority either -- the range below may span more levels than usual.
Where these roles are based
Top locations among the 524 comparable roles
+ 44 more countries
Seniority mix
414 of 524 peers have a known seniority level
Therapeutic area mix
126 of 524 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden
Similar opportunities
The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.
How we calculate "similar"
No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.
Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.
0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.