Content Creator(1 Year Fixed Term)

Role Summary:

Pfizer is seeking a creative and forward-thinking Content Creator to bring global campaigns to life in our markets. You will be responsible for overseeing and managing all aspects of our content creation in the relevant channels for our market. You will play a crucial role in driving content creation, developing and executing content plans that align with our business/brand objectives and engage our target audiences. You will work with a variety of platforms and tools, including GenAI, to generate and refine content, and design tools to edit and localize visual elements for digital channels.

Working closely with local marketers and the Commercial Excellence & Innovation team, you will combine creative intelligence, editorial precision, and GenAI fluency to tailor messaging, visuals, and formats for regional needs. This role suits you if you enjoy combining creativity with technology, thrive on collaboration, and want to shape how Pfizer communicates with its audiences.

Role Responsibilities:

1.Content creation and timely implementation to relevant digital channels

Localize and adapt global or regional content to meet market, cultural, and regulatory requirements across digital channels

Plan, create, and edit engaging visual and written content that aligns with brand and campaign objectives

Assist in SEO/SEM projects

Ensure consistent application of Pfizer’s brand voice and identity across all touchpoints

Understand briefs and collaborate with marketers to ensure needs are met

2. Scale up of best practices and synergies

Build and maintain reusable GenAI prompt libraries and content templates as well as image libraries

Tag content effectively, maximizing discoverability and re-use within the DAM

Champion the adoption of GenAI and new content technologies to improve creative output and speed to market

Qualifications:

Education and experience

Relevant degree education (e.g. marketing, communication, business or equivalent)

Strong experience within digital marketing and content creation; experience in digital agency environments preferred

Proven track record in ability to work and multi-task under pressure, respond quickly to changing situations in complex project environments, prepare responses/narrative quickly and clearly and use personal initiative

Skills

Strong story telling skills within different content formats

Communication (verbal and written) and collaborative skills to build and maintain productive relationships

Knowledge

Understanding of pharmaceutical marketing compliance requirements of the market

Expertise in social media campaign execution and optimization

Expertise in the Adobe Suite (Canva, Abobe Creative Cloud), website analytics tools and website CMS

Expertise in social media campaign execution and optimization

Basic knowledge of marketing automation

Familiarity with GenAI tools and AI-assisted creative workflows is a plus

Attributes

Commitment to continuous learning, proactively exploring new technologies and tools to enhance creative effectiveness

Detail-oriented, with the ability to deliver high-quality work under multiple, critical deadlines

Proactive and self-directive mindset

Organizational Relationship:

Marketing

Medical

AI innovation (Digital) team

CMO MCD team

Business Analytics and Insights team

Omnichannel Insights Lead

Commercial Excellence & Innovation (CEI) Lead

Regional ICO CreateSmart Team

Work Location Assignment: Hybrid

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on  Pfizer Careers .


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